The World AIoT Innovation Alliance (WAIA Alliance), organizer of the World Intelligent Technology Expo (WITEX 2027), and the RAIN Alliance, the global organization driving the adoption of RAIN RFID technology, have officially announced a strategic partnership following a high-level business meeting on October 22, 2026.
This landmark collaboration will focus on professional training, conference content, member exhibition support, and global community engagement, with the shared goal of accelerating RAIN RFID adoption and fostering IoT industry growth worldwide.

Key Areas of Cooperation
- Professional RAIN RFID Training at WITEX 2027: The RAIN Alliance will deliver a curated series of on-site training courses tailored for system integrators, solution providers, and end users, equipping the industry with best practices for seamless RAIN RFID deployment.
- Co-Hosted Half-Day RAIN RFID Conference: A dedicated RAIN RFID session will be hosted in the main exhibition hall of WITEX 2027, bridging international and Chinese markets to foster high-level technical exchange and application insights.
- Member Exhibition Support: WITEX 2027 will offer exclusive exhibition benefits and support for RAIN Alliance members, with further details to be announced jointly.
- Joint Promotion and Mutual Branding: Both organizations will leverage their global member networks and media channels to cross-promote training programs and events, featuring reciprocal branding across official materials.
The partnership builds on the strong momentum of the RAIN Alliance, whose recent event in Madrid drew almost 600 attendees and 60+ overseas brands. Building on this success, the RAIN Alliance is set to host its Winter Member Forum in Shenzhen, China, in early December 2026, where leadership from both alliances will meet to finalize operational details of the collaboration.
“The adoption of RAIN RFID depends on correct deployment and professional industry education,” said Aileen Ryan, President and CEO of the RAIN Alliance. “We are delighted to partner with WITEX 2027 to bring our training programs and professional content to a broader European and international audience, better serving our global members and partners.”
“WITEX 2027 is committed to building a world-class international platform for the Physical AI industry. Our strategic partnership with the RAIN Alliance brings cutting-edge RFID expertise and a powerhouse global network to the expo, significantly enhancing its technical depth and global reach.” said William Yang, representative of the WITEX 2027 Organizing Committee.
About WITEX 2027
The World Intelligent Technology Expo (WITEX 2027) will take place May 12–14, 2027, in Hall 14 of Messe Düsseldorf, Germany. Organized by the WAIA Alliance, WITEX presents four core industry-chain segments of Physical AI: the IoT sensing layer (sensors, RFID, machine vision, positioning and communication, and other data acquisition solutions), the AI core layer (large models, edge chips, AI agents, and other decision-making technologies), the embodied intelligence execution layer (humanoid, industrial, and mobile robots and other execution terminals), and the digital twin system layer (digital twins, simulation, AR/VR, and other interaction solutions). As a premier gateway, WITEX 2027 connects the dynamic intelligent technology ecosystems of Asia, Europe, and beyond.
About RAIN Alliance
The RAIN Alliance is a global non-profit industry organization dedicated to the promotion and widespread adoption of RAIN RFID technology. Bringing together leading enterprises across RAIN chips, tags, readers, and software solutions, the Alliance drives standardization, industry education, and global collaboration and innovation. By simplifying item-level identification, RAIN Alliance empowers supply chain traceability and sustainable business applications. As the foundational sensing infrastructure for Physical AI, RAIN RFID delivers critical identification capabilities for intelligent IoT, robotics, and embodied automation.
